Thermo Fisher Scientific Portfolio Manager - Lab Systems & Autoimmunity in San Francisco, California
When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you’ll be supported in achieving your career goals.
How will you make an impact?
The Portfolio Manager is the content expert on the assigned product within the US Marketing Team and supports the implementation of the strategic and tactical marketing plan. The person in this role will utilize customer/business insights to provide customer feedback and data to support the development of global promotional plans for the assigned segment with a focus on autoimmune disease states, Phadia Lab Systems and instrument software.
This role may be based anywhere in the continental United States which is near a major travel hub. Travel expectation is up to 50%, including both domestic and international.
What will you do?
Effectively manage the content development process of marketing materials and all marketing related programs and projects as assigned
Effectively manage assigned team projects, exercise sound decision-making, and successfully communicate revisions and/or changes to projects/programs
Provide expert advice/counsel as the point person between multiple groups (e.g. - product management / development, evidence generation, clinical affairs, digital marketing and regulatory).
Inform about developments with the customer (mindset, decision making, etc.) in the market, as they impact and apply to the organization's strategic roadmap.
Ensure that every marketing project meets all regulatory compliance policy requirements
Build successful working relationships and effectively manage the interface with a variety of key third party agency staffers and suppliers
Participate in developing and refining product messages and materials for sales presentations
Identify market opportunities and devise strategies and tactics to assure successful sales operations
Identify and articulate training and development needs and work closely with Sales & Marketing Management and Training Teams to maximize usage of resources
Provide input at the global level regarding product launches
Prepare and implement launch plans
The Portfolio Manager will execute tactics to grow the segment with a focus on the assigned market, as well as gain share (vs. competition), based on customer/market insights. You’ll work with Marketing Managers to coordinate timing of market activities in order to maximize impact and overall business unit objectives through the development and monitoring of key performance indicators to measure business performance.
How will you get here?
Bachelor’s degree is required; preferably in a scientific field.
Master's degree in Marketing or MBA is preferred.
A minimum of two years commercial experience with demonstrated success that includes development and implementation of commercial diagnostics strategies and tactics to include contract management, capital equipment, and reagent sales to academic, hospital and reference laboratories.
Minimum of 2 years marketing experience in the healthcare industry, particularly in clinical diagnostics, medical devices, or pharmaceuticals OR 2+ years of clinical diagnostics sales experience including capital equipment sales with quantifiable success.
Sales, strategic marketing, and/or market research experience also preferred.
Knowledge, Skills, Abilities
Demonstrated experience in successfully leading the implementation of marketing projects from unmet need exploration through to campaign development and ultimate tactical execution
Strong planning, project management, analytical and qualitative skills are required, as well as the ability to synthesize and integrate customer insights data, draw conclusions/implications, and translate into comprehensive strategies and business decision recommendations.
Demonstrated experience in segmentation, targeting, and positioning to successfully drive growth.
Demonstrated ability to operate independently, to take initiative, be resourceful, and exercise astute business judgment to drive performance.
Demonstrated success in communicating and collaborating cross-functionally in a matrix environment.
Ability to lead and influence change is desired
Agency management and digital strategy experience strongly preferred.
Must have excellent interpersonal, verbal, and written presentation skills.
Strong working knowledge of MS Office applications is required.
Experience using sales processes (SPIN, Conceptual Selling, and / or Strategic Selling) desired.
Successful usage of AGILE Marketing processes desired.
Experience using Salesforce.com or other CRM for forecast management, sales execution and marketing campaigns desired.
The Immunodiagnostics Division ( IDD ) of Thermo Fisher Scientific develops, manufactures and markets complete blood test systems to support the clinical diagnosis and monitoring of allergy, asthma and autoimmune diseases. With 1,500 employees based in 25 countries worldwide IDD is the global leader in in-vitro allergy testing and also the European leader in autoimmunity diagnostics.
At Thermo Fisher Scientific, each one of our 65,000 extraordinary minds has a unique story to tell. Join us and contribute to our singular mission—enabling our customers to make the world healthier, cleaner and safer.
Apply today! http://jobs.thermofisher.com
This position has not been approved for Relocation Assistance.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.